Full Job Description
Join Our Team as a Digital Content Strategist
Company: Amazon
Location: Yorktown, Indiana
Job Type: Full-time
About Amazon
Amazon is a global leader in technology and e-commerce, committed to innovation and customer empowerment. We strive to create a seamless shopping experience and provide our customers with the highest level of service. Our team in Yorktown is expanding, and we're looking for a dedicated Digital Content Strategist to join us in creating compelling digital experiences.
Role Overview
As a Digital Content Strategist, you will play a critical role in shaping and delivering our digital content strategy. You will collaborate with cross-functional teams to craft engaging narratives that resonate with our customers. Your analytical skills will guide content decision-making, ensuring that our narratives drive brand awareness, enhance customer engagement, and ultimately increase revenue.
Key Responsibilities
- Develop and execute comprehensive digital content strategies aligned with Amazon’s business goals.
- Create and manage compelling content for various platforms, including websites, social media, and email marketing.
- Analyze performance metrics to optimize content for engagement and reach, utilizing tools such as Google Analytics and SEMrush.
- Collaborate with SEO, marketing, and design teams to enhance content visibility and usability.
- Conduct audience research to identify trends and develop targeted content that resonates with diverse customer segments.
- Manage content calendars and ensure timely publication of all digital content.
- Stay up-to-date with industry trends and competitor content strategies to maintain a competitive edge.
- Produce high-quality content that reflects Amazon's brand voice and meets the needs of our customers.
- Facilitate workshops and training sessions to educate team members on best practices for digital content creation.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of experience in digital content strategy, ideally within e-commerce or technology sectors.
- Proficient in content management systems (CMS) and experience with social media management tools.
- Strong understanding of SEO best practices and digital marketing trends.
- Excellent writing, editing, and proofreading skills with an ability to adapt tone and style for different audiences.
- Skilled in data analysis and using metrics to drive decision-making.
- Exceptional communication and interpersonal skills, capable of fostering collaborative relationships.
What We Offer
Joining Amazon means becoming part of an inclusive culture where innovation thrives. We offer:
- Competitive salary with performance-based bonuses.
- Comprehensive benefits package, including medical, dental, and vision coverage.
- 401(k) retirement plan with company match.
- Generous PTO policy and flexible working hours.
- Opportunities for professional growth and career advancement.
- A vibrant work environment centered around teamwork and innovation.
Your Journey Starts Here
At Amazon, we believe that every voice matters. We foster an environment that values diversity and encourages creative problem-solving. If you're passionate about developing a compelling digital narrative and creating engaging content that drives customer loyalty, we want to hear from you!
Application Process
Interested candidates are encouraged to submit their resume, a cover letter outlining their relevant experience, and a portfolio showcasing their work in digital content strategy.
Amazon is an Equal Opportunity Employer
We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Become a part of our team today and help shape the future of digital content at Amazon in Yorktown! We look forward to your application.